China, Shanghai, Henkel Consumer Brands Assistant Customer Marketing Manager, Online At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day.

If you love challenging the status quo, join our community of over 50,000 pioneers around the globe.

Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair.

With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills.

Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong.

All to leave your mark for more sustainable growth.

Dare to make an impact? YOUR ROLE Generate market/shopper insights to support strategic development and translate into channel guidance to improve investment & operation effectiveness on e-platforms, ultimately drive the achievement of business target.

Responsibilities Responsible for market/shopper study methodology buildup to facilitate strategy development.

Collaborate on pricing & promotion planning, execution, and evaluation to enhance investment efficiency.

Translate GTM strategy to assortment guidance/criteria to meet channel differentiation.

To expand brand consumer LTV through acquisition/retention performance analysis.

Optimize the related process under the company’s code of conduct to improve operation efficiency.

Accountabilities (Time in %) Market/shopper study.

(20%) Promotion management.

(25%) Assortment guidance.

(25%) CRM activation.

(15%) SOP steering.

(15%) What the Role Can Offer You Develop agile market/shopper insights.

Develop business navigating capacities.

Develop knowledge and skill.

YOUR SKILLS Bachelor’s degree or above.

3 years+ of trade marketing or sales experience.

Be familiar with FMCG industry and especially for online business.

Good sense of data/figures.

Results oriented, self-motivated and could work in dynamic circumstance.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences.

We believe the uniqueness of all our employees is the power in us.

Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID:24064723 Contract & Job type: Regular - Full Time Contact information for application-related questions: Please do not use this email address for sending your application or CV.

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