• Setting measurable goals across the User Growth function that are linked to the company’s strategic objectives• Steering resource and budget allocation across external traffic channels and promotion mechanics• Improving operation effectiveness and efficiency for marketing activities onsite and offsite through standardisation and automation• Leading operational excellence through performance monitoring and analytics and implementation of regional standard operating procedures across countries• Managing high-impact cross-functional and cross-country projects• Collaborating with Product, Tech, Data to develop automation and operational tools团队介绍：我们是Lazada用户增长策略团队。我们通过数据分析发现业务机会点，赋能业务团队创新和产品运营优化，帮助业务取得突破！ 职位描述：1． 监控体系搭建：基于业务发展需要搭建分析、监控体系；2． 策略分析： 分析产品功能、广告、社交裂变等潜在优化点，促进自然增长和提升付费ROI；