Department: Marketing & Communications Location: China Department: Marketing & Communications Location: China Job Description Team and Role Introduction:
Founded in 2012, Lazada Group is the leading e-commerce platform in Southeast Asia. It is accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through commerce and technology. With the largest logistics and payments networks in the region, Lazada is a part of its consumers' daily lives in the region and aims to serve 300 million shoppers by 2030. Since 2016, Lazada has been the Southeast Asia flagship platform of Alibaba Group, powered by its world-class technology infrastructure.


职位描述：
1.统筹渠道预算分配，以便达成业务目标，人群目标；
2.分析渠道绩效表现，根据不同的目标用户来调整渠道预算分配，并指导渠道人群定向策略，提升整体流量效率；
3.参与用户增长的渠道运营，对主流流量渠道有一定的了解，指导投放、优化的关键环节，譬如着陆页、广告内容、feeds等；
4.与产品技术团队一起改进效果监控系统，追踪渠道效率；
5.与周边团队紧密配合，有整体营销观，为平台带来更大价值。 Job Requirements Requirements/Qualifications(must have):
岗位要求：
1.对流量、广告平台的玩法有一定的认知；
2.数据分析能力强，有较好的逻辑思维，乐于深度思考；
3.沟通组织协调能力强，有团队管理经验，或者跨团队的项目管理经验，
4.英文流利，能与海外团队进行跨文化工作；

Requirements/Qualifications(good to have):
岗位要求：
1、数据分析能写SQL；
2、对海外电商业务有较高的热情，熟悉东南亚文化者优先。